A lucid dream is understood as those were the dreamer becomes aware of both the waking world and the dream that he’s part of. When this happens, the dreamer may take decisions over the narrative and elements of it.
Studio Brasch, is a Swedish creative studio headed by art director Anders Brasch-Willumsen, makes scintillatingly beautiful images through computer rendering software. “A Lucid Dream in Pink, Sleep Cycle No 1-7” is a personal project by Brasch-Willumsen.
“One of the things that draw me to 3D rendering the lucid dream is how it allows me to freely imagine places and objects, and see them being brought to life, right in front of me.”
On the other hand, this project includes abstract, iridescent 3D renderings that “are both simple and complex”. With the use of hyper-realistic colors such as blinding golds and shimmering pearls, the studio created images that have a narrative and evoke a strong response from the viewer.
“I have always been fascinated by dreams, and they’re usually vivid and full of emotion. I can recall even the smallest detail of a dream, hours after I have woken up. Therefore, my memory of a dream naturally turns into a source of inspiration – the kind of inspiration that no one else but myself would be able to find.”
“When I began working on this series, I got so much into it that I started to dream about it too. In the morning I would wake up with a fresh memory of last nights dream and I would start to visualize the objects and places that were part of the dream. This became a feedback loop where the night would inspire the day and vice versa.”
In a world where we open Instagram and have an incessant flood of millions of photos and videos, it’s rare to find work that actually makes your finger stop scrolling. Brasch’s work does it.