As we are already used to, Producto Fresco 2018 arrives to show a selection of the best industrial and product design
with origin, idea, edition or production in Madrid, and organized by DIMAD. In this new edition we have the novelty of expanding the geographical area, inviting the Community of Extremadura and with support of DIEx (Association of Designers of Extremadura). The call has just opened for entries of all designers, design studios, teaching centers, students, manufacturers, distributors and companies of the Community of Madrid and Extremadura whether or not are partners of DIMAD or DIEx.
Throughout the last six editions, Producto Fresco has become a platform, showcase and thermometer of current product design, showing the most innovative projects and reflecting the needs and problems that designers are facing in their day to day.
A preselection will be made among the projects submitted to the call, which will be shown in the exhibition of Producto Fresco 2018, to be held at the Design Center of Matadero Madrid from June 12th to August 5th.
It is an exhibition that shows the interest of DIMAD to promote the design in a plural, open and intergenerational way, where professionals can observe the exposed projects and the general public can enjoy and value product design as a fundamental part of the culture. As it is becoming usual, More with less will visit the exhibition in search of interesting and, of course, very fresh projects.
You can see a selection of products highlighted by More with less in the latest edition of Fresh Product here.