DHL is ahead. UPS, TNT and DPD advertised for DHL. Amazing marketing strategy!

Trojan Mailing. Nowadays the marketing world is looking for new comercial strategies. DHL goes ahead in its field. The idea was simple, get the DHL competition carry advertising from them, but the execution was somewhat more complicated. I don’t have words to explain better the video that they have done. Only give them my congratulation!

Correo Troya. Hoy en día el mundo del marketing está en busca de nuevas estrategias comerciales. DHL va por delante en su campo. La idea era sencilla, conseguir que la competencia de DHL llevase su publicidad, pero la ejecución era algo mas complicada. No tengo palabras para explicar mejor el vídeo que han hecho. Sólo darles mi enhorabuena!

[youtube http://www.youtube.com/watch?v=vHVWegNfQl0&w=560&h=315]

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Text by Jordi Iranzo

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